Hyderabad, Mar 3 (TNT): Orbia Advance Corporation’s Precision Agriculture business Netafim on Tuesday said it has partnered with Amazon India to implement drip irrigation projects in Bengaluru and Hyderabad that will save about 325 million litres of water annually.
In a release, the company said around 175 million litres will be saved in Bengaluru’s western agricultural belt and 150 million litres in northern Hyderabad by converting 120 hectares of farmland from flood to drip irrigation.
In Bengaluru, 80 hectares of gourd and tomato farms covering about 70 farmers will be shifted to drip irrigation, while in Hyderabad, 40 hectares of maize and vegetable farms benefiting around 40 farmers will be covered under the project.
The initiative supports Amazon’s goal of becoming water positive in India by 2027. Farmers in Bengaluru draw water from sources linked to the TG Halli Reservoir, while those in Hyderabad are connected to the Kondapochamma Sagar reservoir under the Kaleshwaram Lift Irrigation Scheme.
The companies said drip irrigation will reduce water consumption, improve efficiency and help stabilise crop yields in water-stressed regions.
Abhinav Singh, Vice President of Operations, Amazon India and Australia, said the company is committed to collaborations that promote responsible water use in India.
He noted that farms transitioning from flood to drip irrigation are expected to significantly cut water consumption while maintaining crop productivity and stabilising yields.
Unlike conventional flood irrigation, drip systems deliver water directly to plant roots in measured quantities, minimising evaporation, runoff and overuse — a key advantage in regions facing erratic rainfall and groundwater depletion, he added.
Max Moldavsky, Director of Innovation and Climate Solutions at Orbia Netafim, said the partnership demonstrates how precision irrigation can deliver meaningful impact for farmers and communities.
He added that helping farmers adopt drip irrigation improves water efficiency, strengthens livelihoods and contributes to broader water security efforts.
The project marks the first collaboration between Amazon India and Orbia Netafim to address water challenges in India’s rapidly growing cities.
The new collaboration offers a scalable model for addressing water stress through practical, results-driven partnerships, the company added.
TNT TS
Leave a Reply