Malabar Gold & Diamonds Posts Record Akshaya Tritiya Sales, Up 53% Globally

Hyderabad, Apr 24(TNT): Malabar Gold & Diamonds reported its strongest-ever performance during Akshaya Tritiya, registering an approximate 53 per cent year-on-year growth globally, driven by strong consumer demand and customer engagement.

Overall sales reached ₹2,646 crore during the period, with India recording a 71 per cent growth and international markets posting a 22 per cent increase, the company said in a release on Friday.

Chairman M. P. Ahammed said the performance reflected not only robust demand but also the strength of customer trust in the brand’s transparency, ethical sourcing and quality standards.

The company saw footfall of over 1.25 lakh customers across markets on the occasion, supported by wedding-related purchases and growing participation from young and first-time buyers.

The studded jewellery segment recorded a 45 per cent growth, indicating a shift towards design-oriented products.

Malabar Gold & Diamonds said the growth outpaced broader market trends, aided by its integrated manufacturing model, which enables competitive pricing and consistent quality at scale.

It will continue to focus on strengthening customer trust, expanding its product portfolio and driving sustainable growth anchored in transparency and responsible business practices, the release added.

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