Hyderabad Among India’s Top Pet Care Markets as Premium Pet Spending Surges
Hyderabad, June 19 (TNT): Hyderabad has emerged as one of India’s leading pet care markets, with pet owners increasingly spending on premium food, treats, grooming products and wellness items, according to data released by Instamart here on Friday.
The quick-commerce platform reported a 41 per cent year-on-year increase in pet care orders across India, driven by growing consumer focus on pet health, nutrition and lifestyle products.
Hyderabad, along with Bengaluru and Delhi, ranked among the country’s largest pet care markets and was also among the leading cities in spending on treats, toys and other non-essential pet products.
The report noted a significant shift towards premium pet care, with searches for dog shampoo rising nearly 600 per cent and grain-free pet food recording a 152 per cent increase over the past year.
Pet supplements and wellness products also grew by 42 per cent.
While metro cities continue to dominate overall pet care spending, Tier-II and smaller cities registered 96 per cent year-on-year growth in pet care orders, indicating a widening consumer base.
The data also highlighted a growing preference for cats, with cat food accounting for nearly 60 per cent of all pet food demand on the platform. Cat food emerged as the most-searched pet-related term.
Bengaluru was identified as India’s most dog-loving city, followed by Hyderabad, Mumbai, Chennai and Delhi.
The report said wet food now accounts for nearly 45 per cent of all pet food orders, reflecting changing consumption patterns among pet owners.
Pet indulgence products also witnessed strong growth, with searches for dog ice cream increasing by 245 per cent and premium pet treat brands registering substantial growth.
According to the analysis, Hyderabad was among the top cities for premium pet spending, alongside Bengaluru, Gurgaon and Noida.
The findings are based on Instamart order trends recorded between June 2025 and June 2026 across more than 130 cities in India.
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