November 15, 2026

Jawa Yezdi, BSA unveil two new 350cc motorcycles at EICMA 2026

Mumbai, Nov 15 (TNT) : Jawa Yezdi and BSA Motorcycles unveiled two new 350cc motorcycles at the EICMA 2026 international motorcycle exhibition, as the Indian manufacturer stepped up efforts to expand its presence in domestic and overseas markets.

The BSA Bantam Bobber 350 and Bantam Scrambler 350 made their global debut at the three-day exhibition, while the company also showcased its production-ready Thunderbolt 350 adventure motorcycle and new colour options across its BSA portfolio, the company said in a release on Saturday.

Both new models are powered by India-developed 334cc liquid-cooled, single-cylinder DOHC engines, with different tuning to suit their respective riding styles. The Bobber features a single-seat design and low-slung styling, while the Scrambler draws inspiration from the original 1966 BSA Bushman and comes with spoked wheels, semi-knobby tyres and twin rear shock absorbers.

The company also displayed the Bantam Bobber 350 SP, featuring gold-finished USD front forks, 16-inch wire-spoke wheels, a wider front tyre and a full-colour TFT display.

The Thunderbolt 350, BSA’s first adventure motorcycle, is production-ready and comes with traction control, three ABS modes, turn-by-turn navigation, Bluetooth connectivity and USB charging.

Anupam Thareja, Co-founder of Classic Legends, said the company was building a global motorcycle business from India by developing products that retain the heritage of their respective brands while meeting the requirements of riders in different markets.

He said the BSA Bantam 350, launched in 2025, had repeatedly topped the UK’s monthly modern-classic motorcycle sales charts, demonstrating the demand for accessible motorcycles in developed markets.

The company’s three brands — Jawa, Yezdi and BSA — cater to different riding preferences, with a combined portfolio covering roadsters, classics, bobbers, scramblers and adventure motorcycles.

The company retailed 45,409 motorcycles in India in FY26 against 32,482 units in FY25, registering a growth of around 40 per cent. Including international sales, its business grew by 55 per cent.

It is working to increase annual manufacturing capacity from around 1.2 lakh motorcycles to more than two lakh by the end of 2026 and plans to expand its retail network to over 700 customer touchpoints by FY28, with a focus on Tier-II and Tier-III markets.

The company is also exploring international expansion opportunities, including completely knocked down (CKD) assembly, depending on market potential.

TNT KS

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